63 Valentine’s Day Social Media Posts: Ideas & Examples – Social Media Marketing & Management Dashboard

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Need assistance planning your Valentine’s Day social media posts? Social media managers are among the most inventive folks within the enterprise, however even the professionals want a bit of inspiration sometimes.

Should you’re recent out of concepts or just in search of inspiration, these Valentine’s Day social media campaigns and posts might help you get began.

Bonus: Try the weirdest holidays to have fun on social media.

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63 Valentine’s Day social media posts

Get ready to spread the love and make your brand stand out with these Valentine’s Day social media ideas.

15 Valentine’s Day Instagram posts

With over 1 billion active users, Instagram is a great platform to showcase your Valentine’s Day spirit. Here are some ideas for engaging and creative posts.

1. The Body Shop spreads vegan love

The Body Shop shows love goes beyond romantic relationships with this Valentine’s Day social post promoting their vegan products.

2. What Goes Around NYC goes shoppable

If you want customers to go from liking your post to making a purchase, take inspiration from What Goes Around NYC’s shoppable Valentine’s Day post.

3. Process first with Fostering Flowers

Valentine’s Day is all about special gifts. Fostering Flowers shows what makes its resin products unique and eye-catching with this behind-the-scenes process post.

4. Huckleberry Co. is for the dogs

People love animals, and what better than some cuddly canine influencers to promote your brand’s Valentine’s Day special?

5. Send a Cake now gets funny

Send a Cake Now knows that laughter is the best medicine. This Valentine’s Day, they make their followers laugh with this hilarious post promoting their delivery service.

6. Brilliant Earth keeps it simple

Your Valentine’s Day social media posts don’t have to be complicated. Brilliant Earth proves this with a simple product video showing offf its sparkling bracelets.

7. Bobbi Brown gets creative

Hearts, pink, and red instantly remind us of Valentine’s Day, but Bobbi Brown takes it to a new level with its heart-shaped cake post promoting its lipstick.

8. Benefit does a giveaway

What better way to spread the love than with a giveaway? Benefit Cosmetics gives its followers a chance to win some of their favorite products this Valentine’s Day.

9. Lalalab encourages DIY

Photo printing app Lalalab gives its followers a creative and personal way to celebrate Valentine’s Day with their DIY picture box gift.

10. Winc asks, will you be wine?

Wine subscription service Winc gets cheeky with this Valentine’s Day social post asking followers to indulge.

11. Jo’s Cakes goes behind the scenes

Ever wonder how your favourite products are made? Jo’s Cakes satisfies your curiosity with this behind-the-scenes video showcasing their Valentine’s Day treats.

12. Playstation asks, be my player two?

Don’t be afraid to rework your favourite love-day poems, like PlayStation did with its be my player two Valentine’s Day social media idea.

13. Nyx Cosmetics does a glam-wow

Nyx Cosmetics shows off its sparkling makeup collection with this stunning and glam Valentine’s social media content.

14. Xbox puts design forward

Why not wow your followers with some creative design for your Valentine’s Day post, like Xbox did with this heart-shaped controller graphic.

15. Forever 21 gives fashion inspo

With this stunning and playful photo, the clothing brand Forever 21 gives its followers some Valentine’s Day fashion inspiration.

14 Valentine’s Day Pinterest posts

Add some flare to your boards with these Valentine’s Day Pinterest post ideas.

1. McDonald’s lets the image speak for itself

Proposals are a special part of Valentine’s Day. McDonald’s says, why not propose with a Big Mac?

2. Kate Spade gives a gift guide

Finding the right gift can be a challenge, but Kate Spade makes it easier with this Valentine’s Day gift guide.

3. Heineken gets creative

Sometimes a little liquid courage is all you need to express your feelings. Heineken gets creative with this Valentine’s Day social media post.

4. Bath & Body Works uses simple stop motion

Make your products stand out with a simple and eye-catching stop-motion video like Bath & Body Works.

5. Max & Co. says it’s okay to be single

Not everyone is in a romantic relationship on Valentine’s Day, and that’s okay. Max & Co. promotes self-love and being single with this post.

6. Toberlone shares modern empowerment

Toberlone’s Ilka & Franz campaign shows empowered women eating Toblerone alone, but not lonely.

7. PDPAOLOA Jewelry looks so cool

PDPAOLOA Jewelry we ar in love campaign

Fresh, young, and modern. This PDPAOLOA Jewelry social media post shows jewelry can make you feel effortlessly cool this Valentine’s Day.

8. Eberjey gets intimate

Valentine’s Day is also about special moments with your loved one. Eberjey shows the perfect lingerie for a romantic night in this post.

9. Jack Daniels says don’t forget about the men

Gentleman Jack Daniel's happy Valentines day

Valentine’s Day gift guides often forget to include gift ideas for men. Jack Daniels suggests Gentleman Jack.

10. Nike celebrates queer love

Screenshot 2023 11 01 at 10.15.39 PM

Love is love, and Nike embraces it with this Valentine’s Day post featuring a same-sex couple.

11. Prada goes 3D

Add some dimension to your Valentine’s day post with 3D design elements, as Prada did with this eye-catching 3D pinball game.

12. Birks gets funky

Funky 70’s graphics are all the rage these days. Birks taps into this trend with a playful diamond offering.

13. Treat yourself at Kohls

Kohl's Valentine's Day DMs

This Valentine’s Day social media idea is all about self-love and treating yourself to something special, like these cute accessories from Kohls.

14. Kate Spade: Be mine

Simple, visual, and to the point. Kate Spade’s “be mine” post says it all with a playful product feature.

15 Valentine’s Day TikToks

TikTok is all about creativity and engaging content. Check out these Valentine’s Day TikTok ideas to inspire your own video.

1. Sony sings along

vday anthem for all my single ladies @sonyelectronics #Ad #fyp #valentinesday #acoustic #cover #independentartist #linkbudsneveroff

♬ original sound – Gabi

Partnering with influencer @gabisklar, this Sony Valentine’s Day social media post uses a custom song to showcase the brand’s headphones.

2. Gisou says, get ready with me

This turned out so cute 💗 my secret to flawless makeup is honestly @gisou #makeup #valentinesday #valentinesdaymakeup #gisou #ad

♬ original sound – James Sar

Also on the influencer collaboration train, makeup brand Gisou teams up with @millieleer for a Valentine’s Day “get ready with me” video.

3. Cricut gets the celebrity spot

Valentine’s Day: the perfect excuse to put clothes on candy. Crafted with @cricut! 🍭 #Cricut #Ad #ValentinesDayDIY #ValentinesDay

♬ original sound – zooeydeschanel

Partnering with actress Zooey Deschanel, crafting brand Cricut promotes their Valentine’s Day products in a fun and quirky way.

4. Try the Best Buy gift guide

valentine’s day gift ideas for her💌 thank you @Best Buy Canada for gifting me these self-love tools🫶🏼🧖🏽‍♀️ check the link in my bio to shop amazing deals that everyone will adore🌹#ad #bestbuystudentsquad #valentines

♬ original sound – chaunna

Looking for the perfect gift for your tech-savvy partner? Best Buy’s Valentine’s Day gift guide TikTok has you covered.

5. Helzberg Diamonds knows what women want

The best Valentine’s Day surprise a girl could ask for 😍🙏🏻 @helzbergdiamonds #HelzbergDiamonds #Ad #valentinesdaygift #valentinesday #cardchallenge


With the help of influencer @fluellenfam, Helzberg Diamonds creates a relatable and humorous Valentine’s Day post showcasing their jewelry.

6. Kroger says single people need love too

Happy Valentine’s Day everyone from @kroger and I! 😘 ❤️ #ad #fyp #foryoupage #valentinesday #kroger #valentinesday #giftideas #giftbox #giftboxsuprise #valentinesdaygift #valentinesdiy #chocolatecoveredstrawberries #loveday #valentinesdaygiftideas

♬ original sound – Jayria Nicole

Valentine’s Day isn’t just for couples. Grocery store chain Kroger promotes self-love and self-care with this TikTok post.

7. Jubilee Apparel is ready to get cute

officially joining the couples with matching sweatsuits club 😎😍 found @JUBILEE APPAREL on a tiktok ad and I was SOLD – highly recommend 😋 #valentinesdaygift #valentine #valentinesday #matchingsweatsuit #sweatsuit

♬ Interesting Adventures-JP – The Benign One Ones

Love a matching set? Why not match with your partner, too? Jubilee Apparel shows off their Valentine’s Day outfits in this TikTok collab with influencer @nicole_thenomad.

8. Ralph Lauren turns on the smoulder

Listen to your heart💓 @ralphlauren I had soo much fun filming this, and these scents smell AMAZING!! #RomanceForAll #RalphsClub #RalphLaurenFragrances #RLFragrancesPartner

♬ original sound – user95198783157

Luxury fashion brand Ralph Lauren teams up with influencer @kiarabencosme for a sultry Valentine’s Day post featuring their fragrance.

9. TGIFridays does a v-day vlog

Feasting with my husband at @tgifridays for Valentine’s Day Dinner #ad #fridaysfeast

♬ Aesthetic – Tollan Kim

Restaurant chain TGIFridays takes a behind-the-scenes look at their Valentine’s Day preparations and promotions in this vlog-style TikTok video.

10. Pandora celebrates galentines day

#ad How I hosted a Galentine’s brunch w/ @Pandora ME friendship bracelets! #ad #galentinesday #valentinesday #hosting #howto

♬ This Will Be (An Everlasting Love) – Natalie Cole

Valentine’s Day isn’t just for couples, and neither is jewelry. Pandora celebrates friendship and Galentine’s Day in this TikTok post with influencer @morganlyates.

11. With Cheetos, love is just a bouquet away

❤️🔥 Valentine Flamin Hot Cheetos Bouquet #flaminhotcheetos #valentinesday #bouquet #diy #craft #viral #fyp #howto #hot #swetheart #dollartree #gift

♬ Like A Wrecking Ball – Eric Church

Cheetos teams up with influencer @louisianawoman1 for a hilarious and creative Valentine’s Day post featuring a bouquet of Cheetos. Who needs flowers?

12. Fenty says, choose your fighter

Choose ya #FENTYICON #VDay fighter! 💋 @missjazminad #valentinesday #lipstick

♬ original sound – Fenty Beauty

Fenty Beauty showcases their Valentine’s Day collection in this fun and inspiring TikTok post. Who will be your makeup “fighter” on the big day?

13. Amazon bakes a cake

the baking obsession continues 💕 valentine’s day prep with @amazon #founditonamazon #ad

♬ original sound – charli d’amelio

Amazon teams up with TikTok star Charli D’Amelio for a mouth-watering Valentine’s Day post featuring a V-day-themed cake.

14. Target takes a shopping day

is that a basket INSIDE of a cart?? we love our target ride or dies 🫶 @reaganbaylee

♬ original sound – target

Target shows off their Valentine’s Day products and decorations in this fun and colorful TikTok shopping spree. Who else loves a good Target haul?

10 Valentine’s Day Twitter (X) posts

Valentine’s social media content is not just about pretty pictures and videos, but also engaging with your audience. Take a look at these creative Twitter posts for inspiration.

1. BMW wants to turn you on

With this Twitter submit selling their automotive’s options, BMW takes a cheeky strategy to Valentine’s Day.

2. Bloom & Wild have your flowers coated

Flower supply firm Bloom & Wild offers a sneak peek of their Valentine’s Day bouquets on this Twitter submit.

3. Jones Soda Co. is right here for the gal buddies

Don’t have a Valentine? No downside! Jones Soda Co. celebrates Galentine’s day with this Twitter submit that includes their restricted version flavors.

4. Samsung India provides a recreation

Tech big Samsung India engages with their followers by providing a Valentine’s Day-themed recreation on this Twitter submit.

5. Axis Financial institution loves safety

Banking firm Axis Financial institution promotes secure and safe on-line transactions with this Valentine’s Day social media submit.

6. Dove Males groups up with Rugby UK

Dove Males companions with the Rugby UK crew for this Twitter submit selling their males’s grooming merchandise as a Valentine’s Day present.

7. Sainbury’s make cease-movement enjoyable

Grocery store chain Sainsbury’s will get inventive with cease-movement animation on this Valentine’s Day Twitter submit selling a love-themed pizza roll.

8. Hershey’s says, be mine

A rose by every other identify would scent as candy, however a Hershey’s Kiss is the right technique to say “Be mine” on Valentine’s Day.

9. Pepto-Bismol says love might be… abysmal

Love bought you nauseous? Pepto Bismal has your again, as proven on this Valentine’s Day social media marketing campaign.

10. Inn on the Market units the scene

This boutique resort in Seattle showcases their Valentine’s Day bundle with a rooftop view and a romantic dinner.

10 Valentine’s Day Fb posts

Fb permits for extra in-depth storytelling, and these Valentine’s Day social posts make use of the platform’s options in inventive methods.

1. Cesar delicacies is for the canines

Cesar cuisine dog eating

Cesar pet food reminds us that love is aware of no boundaries with this heartwarming Fb video submit.

2. California lottery thanks the academics

On this Fb submit, the California Lottery and movie star chef Man Fieri acknowledge and thank academics for his or her arduous work by gifting them a particular Valentine’s Day deal with.

3. Outdated Spice does… effectively, Outdated Spice

Outdated Spice takes a cheeky strategy on this Fb submit selling their males’s grooming merchandise as the right present for Valentine’s Day.

4. Virgin Atlantic paints a coronary heart within the sky

Virgin Atlantic’s AirBus A350 paints a large coronary heart within the sky as a Valentine’s Day shock on this Fb video submit.

5. Temptations cat treats make a love connection

Temptations cat treats encourages pet lovers to deal with their furry Valentines to one thing particular on this Fb submit.

6. Nutella spreads the love

Nutella is in search of widespread floor, and also you’d be arduous-pressed to seek out somebody who doesn’t love their scrumptious unfold.

7. Dunkin Donuts counts the methods

Dunkin Donuts celebrates Valentine’s Day by counting the numerous methods to say “I like you” with their coronary heart-formed donuts on this Fb video submit.

8. Grammarly promotes DIY sources

Grammarly is all about writing, so selling this weblog round writing the right Valentine’s Day card makes excellent sense.

9. Crocs provides a candy V-day card

This Crocs Fb submit provides clients a brief, easy, and candy message to get them within the Valentine’s Day spirit.

10. Sephora reveals off lipstick

Sephora highlights its varied lipstick shades on this Fb submit, excellent for making a festive Valentine’s Day look.

Valentine’s day social media posts FAQ

What ought to I submit on social media for Valentines Day?

Valentine’s Day social media campaigns that evoke emotion and supply one thing of worth to your followers are typically probably the most profitable. Attempt providing a restricted time low cost, making a Valentine’s Day particular product, or displaying how your present services or products might help make the vacation particular.

What is an effective caption for Valentines Day?

Good captions for Valentine’s Day social media posts embody any performs on phrases associated to like or hearts, expressions of appreciation for family members, and quick, catchy phrases that align together with your model’s tone and messaging. Listed here are a number of examples:

  • Roses are pink, violets are blue, we’re headed to the shoe sale, are you?
  • Love is within the air and on our minds this Valentine’s Day.
  • To all the one girls (and gents), joyful Galentine’s/Valentine’s day!
  • Fall in love with our particular Valentine’s Day menu. E-book your reservation now!

What ought to I submit on Instagram on Valentine’s Day?

On Instagram, visually interesting content material is essential. Think about posting photos or movies that showcase your services or products in a romantic gentle, behind-the-scenes appears at Valentine’s Day preparations, or heartfelt messages to your followers.

Use Instagram options like reels and tales to create participating Valentine’s social media content material. Collaborating with influencers or internet hosting a giveaway can increase engagement for the vacation.

What ought to I submit on Fb for Valentines Day?

On Fb, you might have the chance to share longer-kind content material corresponding to movies or weblog posts. Think about creating and sharing Valentine’s Day-themed how-to guides, behind-the-scenes appears at your enterprise’s preparations for the vacation, or buyer testimonials associated to like and appreciation. You can too run promotions or supply present concepts by means of Fb adverts.

Keep in mind to develop your message past romantic relationships. Platonic relationships with family and friends are essential on this vacation too. Pets may even make lovable Valentine’s Day social media content material.

Save time managing your social media presence with Hootsuite. From a single dashboard you possibly can publish and schedule posts, discover related conversions, have interaction the viewers, measure outcomes, and extra. Attempt it free as we speak.

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